Vitality's
VITALITY'S is highly innovative Italian brand for hair care products.
VITALITY'S philosophy lies in a combination of three principles: perfect coloring, styling and spectacular maximum hair care. The products are a perfect fusion of science with nature and ensure a healthy, beautiful and vibrant hair.
Vitality's is a cosmetic brand of Italian company Farmen, which specializes in the production of professional hair cosmetics. Established in 1964, during the first years the activity is focused mainly in the field of hair sprays. In subsequent years, the field of production constantly expanding through the introduction of new professional hair products. Vitality's brand was born in 1981. The first product is a hair dye with newfound formula based on natural extracts of herbs with anti-inflammatory and refreshing effect. Due to the low ammonia content, colors of pharma do not create problems such as irritation and inflammation, even on sensitive scalps.
All of Vitality's products are guaranteed origin and quality and are produced in a single location. Farmen has a plant in Settimo Torinese, northern Italy. Its production capacity is growing and technologically improved continuously. There are also huge investments to maximize high level of product quality, maximum production efficiency, labor safety and environmental protection. Starting materials and finished products are subject to strict controls. Studied dermatologically both in university clinics and private institutes of higher expert level, and the Laboratory for Analysis and Development at the factory.
Mgic styling
Heat protecting milk for brushing
- Non-rinse cream treatment
- protects against heat, UV rays and air pollution
- Hydrates and adds body and volume
- Styles last longer
In stock
Curl cream
Cream for defining curls and volume
- Cream formulation
- Defined and elastic curls
- Moisturises the hair
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Light tears
Protective and finishing fluid
- Extraordinary shine
- Protection against the heat of the hair dryer, from UV rays and pollution
- Can be used on both wet and dry hair
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Creator paste
Modelling paste
- Natural fixative with shiny effect
- Defines and controls the volume
- Doesn’t weigh your hair down
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Fix spray
Strong hair spray
- Natural hair that is free to move
- Shine and silkiness
- Fast drying with no residue
- Protects against UV rays and eliminates frizz
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Shine drops
Illuminating and polishing drops
- Shine and silkiness
- Prevents split ends
- Protects against humidity
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Final fix
Extra strong hair spray
- Ideal for defined and sculpted styles
- Support that is immediate, strong and lasting
- Recommended for work on stage or at special events
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Light spray
Provides immediate shine
- Gloss and shine
- Protects against humidity
- Eliminates the frizz effect
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Perfect no gas
Gas-free hair spray with gradual hold
- Quick drying, leaves no residue
- Sets hair gradually to use the product as needed for the result desired
- Extremely versatile
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Extra mousse
Strong supporting mousse
- Ideal for structured hairstyles
- Long-lasting, elastic and sculpted
- Doesn’t weigh your hair down
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